PinnedThe Future of Education: Cohort-Based LearningIt is generally argued that education as an industry needs greater innovation and disruption. A new trend of Cohort Based Learning appears…Jul 22, 20221Jul 22, 20221
What Selling $2M in Less Than 3 Years Has Taught Me About SalesI built a $2 million business in three years — not with a perfect offer, a fancy funnel, or a big sales team.Mar 12Mar 12
AI Agents 101I’ve been building and learning in the AI space with Let’s Level Up (Shopify for service-based businesses) for about a year. In that time…Mar 10Mar 10
Bootstrapping Flex: The SaaS giant Zoho is venturing into semiconductorsZoho, the world’s largest bootstrapped unicorn, is making waves with its ambitious entry into the semiconductor industry. But why?Jun 13, 2024Jun 13, 2024
On OverwhelmI’ve been feeling very overwhelmed recently. It made me stop and think about why I got overwhelmed in the first place.Jun 6, 2024Jun 6, 2024
Dangerous SuccessYou’ve been tinkering and experimenting and then — boom! People are showing up, and your bank account is happy.Jun 5, 2024Jun 5, 2024
A startup is still a businessBuilding a startup is doing two things sustainably: creating value and capture it.Jan 17, 2024Jan 17, 2024
Mukesh Ambani’s Reliance Targets Disney’s India Operations: A $10 Billion Game Changer?Mukesh Ambani’s Reliance Industries is reportedly setting its sights on a massive deal, eyeing Disney’s India operations with a valuation…Nov 20, 2023Nov 20, 2023
A playbook for building a landing pageMy work with Let’s Level Up has allowed me to look at, build and advise 100s of experts, creators and organisations to build their courses…Jul 8, 2023Jul 8, 2023
Sales Funnels for Coaches, Consultatns and Course creatorsMost think that selling a course or coaching programme is simple: leverage your online audience, put up an announcement and assume that…Apr 4, 2023Apr 4, 2023
What we can learn from Crocs and how it became a household nameA business case study on how Crocs became a household nameMar 1, 2023Mar 1, 2023
7 ways to market your online course without being pushyI argued in an earlier post that a successfull online course is not just about generating quality content but also about marketing it…Feb 21, 2023Feb 21, 2023
Building a course landing that WOWsBuilding a great landing page helps with course conversion. However, most landing pages miss a few crucial elements. This post lists the…Feb 10, 2023Feb 10, 2023
Before you build your cohort-based course, build your ladder of trustA common tragedySep 5, 20222Sep 5, 20222
The reason your course is going to fail and how to stop itThis is a very common story. Someone has an idea of a course, they get excited, spend ours creating a content plan, filming, editing and…Aug 29, 20221Aug 29, 20221
Marketing your Cohort Based CourseIn a previous article I argued that if an instructor builds a course, expecting audiences to come to them might not work. Hence, it is more…Jul 23, 20221Jul 23, 20221
Before building your course, understand your learner first.The “build and they will come” mentality could be detrimental when building your courseJul 5, 2022Jul 5, 2022
Podcasting: A no-BS guideYour Podcasting Blueprint for 2022 (read till the end for a treat!)Feb 21, 20221Feb 21, 20221